Camelino, a fast-growing Greek e-commerce brand, discovered Aqurate Personalize through our partnership with the digital marketing agency 3ds. Their goal was clear: to guide users more effectively through the shopping journey and increase their revenue. In just 9 months, the results spoke for themselves – for users interacting with recommendations, the average order value was 3x higher, and the conversion rate was more than 5x higher. Moreover, 9% of all orders were driven directly from personalized recommendations. Through the use of dynamic recommendation widgets and powerful personalization, Camelino elevated the shopping experience and built a stronger foundation for long-term success.
Camelino is a Greek online store offering a wide selection of home products, educational equipment, and professional-grade solutions for schools, daycare centers, therapy spaces, and recreational facilities. With decades of experience, the company focuses on providing practical, high-quality items that serve the needs of families, educators, and care professionals.
With an ever-expanding product catalog, Camelino was looking for a way to help visitors find what they truly wanted - fast. Their team needed a solution that would not only improve navigation and engagement but also directly impact conversion rates and average order value (AOV). Finding a personalization platform that offered tangible results and data transparency was key.
Faced with the challenge of converting more visitors into loyal customers, Camelino tried to find a personalization solution that could make a difference. Aqurate Personalize stood out for its for its ability to track performance clearly and transparent reporting – making it the ideal choice for a business focused on efficient and intelligent scaling.
Camelino has integrated Aqurate Personalize at all key points of the online shopping journey to provide highly relevant product recommendations. Using widgets like "Frequently Bought Together" and "Alternative Products", the team was able to create personalized experiences that encouraged larger baskets and more confident purchases. The implementation was smooth and required minimal technical resources, allowing the Camelino team to focus on optimizing content and strategy rather than tuning the system.
In just 9 months of using Aqurate Personalize, Camelino experienced remarkable growth:
Conversion rate was 5x higher for users interacting with Aqurate – The percentage of visitors who completed a purchase rose dramatically, improving the store’s performance and enabling more reliable revenue forecasting.
Average order value (AOV) was 3x higher for users interacting with Aqurate – Thanks to effective cross-sell and up-sell strategies, customers added more - and more valuable - items to their basket.
Massive Conversion Growth: With significant benefits in terms of conversion rate and AOV for customers interacting with recommendations, Aqurate delivered measurable revenue impact.
Smart Shopping Experience: Personalized recommendations helped customers find what they wanted quickly and easily.
Revenue-Boosting Widgets: The “Frequently Bought Together” widget drove the largest increase in order value, while “Alternative Products” supported successful up-sell strategies.
Data-Driven Confidence: Transparent reporting enabled Camelino to track results clearly and better optimize decisions.
Camelino’s journey with Aqurate highlights the power of data-driven personalization in eCommerce. By delivering relevant product recommendations at the right moments, Aqurate Personalize helped enhance the shopping experience, boost customer engagement, and drive sustainable growth. The result? A smarter, more efficient path from visitor to customer - every time.
Test Aqurate Personalize on your shop - Free for 30 days and no credit card required - and see the results.
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