Personalized Emails with Mailchimp Automations

Why use automated emails

Automations in Mailchimp help you streamline your communications and make sure your contacts get the right emails at the right time. You can build from scratch an automation, select the trigger that will start the journey and include in the email content personlized product recommendations at user-level. 

In this article we'll guide you through the creation of a post-purchase automated email.

1. Log into Mailchimp account and click on Create

2. Select to create a new Automation Journey

4. Click to Choose A Starting Point

5. Go to Shopping Activity and select Time since last purchase

6. Select the time period you wish to pass until mail to be sent out, e.g. 10 days in this demonstration.

7. Add a Filter  to the starting point

8. Select from the list Aqurate Personalize Last Update Date

9. Choose the value of the condition is not blank and Save

10. Add another journey point Send email

11. When designing the email, add the Code block into your design

12. Remove the code line pre-filled in the block and paste the html code you have copied from Aqurate > Email.

You are done! 🚀  

Now you'll send automated email to your contacts based on your chosen starting point.